An estimated 100 million people tune into Super Bowl Sunday every year – and some even watch the game. For the rest of us, it is all about the halftime show and the commercials. This year, some of the ads tugged at our heartstrings… others tickled our funny bones – but these were our favorites.

We are pleased to announce a new addition to our staff – Leslie Stubbendieck has taken on the role of account manager. In her new role, Leslie will serve as the strategic counsel and liaison between the agency and its clients to ensure they get what they need and not just what they ask for.

Did you watch the Super Bowl as a football fan or as an ad critic? We here at EG tend to fall into the latter category, and these are our top picks. Bill & Kathy’s Pick: Tide There’s no question that Tide stole the show this year with their playful and clever “It’s a Tide

  We are pleased to announce a new addition to our staff – Ellen Tiemeyer has taken on the role of account coordinator. In her new role, Ellen will be responsible for agency client relations, day-to-day management of accounts and social media strategy. “We’re very pleased to have Ellen join us at EG,” said Bill

The Pantone Color Institute has named its color of the year for 2017 – PANTONE 15-0343 Greenery – a color that, according to Pantone, is a match for 376C, a shade we like to call “EG Green.” Splashed throughout our office, EG Green is a fresh yellow green shade that represents the outdoors – particularly

Still sporting that Members Only jacket? Is your house still ensconced in Harvest Gold and Avocado Green? Sometimes, we become attached to outdated fashion or cling to things that just don’t have the staying power a strong identity needs. The same thing is true with brand identity. Determining when and how to refresh brand identity

Our client Kelly Klosure came to us with a request for a notepad, an item they give to their clients each year. It is legal size with a grid pattern and basic location and contact information for Kelly Klosure. We’ve created it before, and this year they needed an update. Bill recently received a 3-pack

While not among the famed “seven dirty words you can’t say on television,” I think most would agree that the language heard on the leaked Access Hollywood tapes certainly ranks as offensive – not something you would want your children or grandchildren to hear. And that posed a problem for television news outlets left grappling

We are pleased to announce the launch of our newly designed website! Our goal with this new website is to provide visitors with a quick and easy way to learn about EG Integrated and the broad range of services we provide our clients. The new site gives us an opportunity to showcase our experience, our

A large box arrived some time ago that contained not only a large stack of mousepads eg had designed for a client, but also a large stink from the rubber that was used to back those mousepads. A stench like that tends to take your brain in strange directions. In my chemical-induced haze, I began